Birthday Celebration Program

Our birthday program was created as a way for us to give a birthday gift to and celebrate with our most loyal guests on the day of their birthday. If, for any reason, someone who is eligible but unable to receive our gift on the day of their birthday, then we are sadly not able to give them their gift or celebrate with them that year. We value ALL of our guests, but we don’t make exceptions to our rules, no matter how compelling the reason. The only times when our rules permit guests to receive their gift on a day other than their birthday is when our restaurants are closed or have limited hours.

Guests must register and complete their profile before their birthday to be eligible and to receive their Birthday Trust Me gift.

To receive a birthday Trust Me gift, each registered guest needs to check in using our check-in card on at least two separate occasions and at least 24 hours before his or her birthday. For example, if your birthday is on December 16, you will need to check-in at SUGARFISH twice between December 16, 2015 and December 16, 2016 in order to receive your complimentary birthday Trust Me on December 15, 2016. Check-in submitted on the day you received your birthday gift will not be tallied towards next year’s birthday.

CHECK-IN MUST BE MADE ON SITE during your visit with us. We cannot accept receipts as substitute for check-in cards as it would be unfair to guests who do check-in at our locations. Check-ins will be entered into our Birthday Registry at the end of each day by our staff. We DO NOT SEND check-in confirmation email after each check-in. To check the status of your account and your check-ins, log in to your account by clicking here

Only one check-in card may be completed per person, per visit. Multiple entries of the same email address per visit will be discarded. To-go orders will receive one check-in card per order, but if more than one meal is ordered, additional cards can be requested so that multiple guests can check-in on the same to-go order. Check-in cards will not be issued for third-party pick-up services (e.g. Postmates and DoorDash). Check-in cards are considered valid only when they are legibly completed and collected by a SUGARFISH server at the end of the meal or at to-go order pick-up.
If you choose to unsubscribe from our emails, you will be ineligible for our birthday gift.

How to register or check in:
• ask your server for a check-in/registration card;

• complete the card with your email and turn it in to your server;

• a confirmation email will be sent to you with a link to complete your registration;

• on your next visit to SUGARFISH, complete another check-in card with your registered email address and turn it in to your server.

When you will receive our Birthday Gift email:

• If you qualify a confirmation email will be sent to you 1 week prior to your birthday — please check your spam mail filter if you don’t see it

• The birthday-gift email for redemption will be sent the evening prior to your birthday

A birthday gift from SUGARFISH is exclusively for you as our valued guest. It is not transferable in any way, and will only be given once on the ACTUAL day of your birthday, unless your birthday falls on a day when SUGARFISH is closed or has limited hours. For birthdays on days when SUGARFISH is closed, guests can claim their birthday gift either the day before or after their birthday.  For birthdays on days when SUGARFISH is open only for lunch, guests can claim their birthday gift either on their birthday or on the day before their birthday. You can receive your birthday gift at any SUGARFISH location for dine-in only (no to-go orders).